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We operate since 2009: we build on the original ideas in businesses and search for the creativity in the approach to market.


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What we do

Creative Thinking Ventures helps to start up new companies providing initial capital such as pre-seed funding, an advisory service for startups and business development consultancy for SMEs.

Pre seed

This is earliest stage, when there is almost nothing but ideas and where the startup, most of the times, is not even formed.

Consultancy

We offer an approach very close to the CEO and his team in order to assess the risk and often the risk of turning into benefits for the company itself .

Business plans

This is the main tool for the startupper himself, and for investors as well, to evaluate the idea and its strengths and weaknesses, plusses and minuses, market growth and maturity of concept.

SEEDING

In this phase the capital investment happens in the start of production, when the company already exists, but the commercial potential of the product or service is still unknown

latest projects

Successfull supported startups since 2009.

WE CAN HELP YOU!

NOTHING HAPPENS UNTIL SOMEONE SELLS SOMETHING

We are about sales development and sales organization. Success requires a total dedication to the satisfaction of your customer’s needs. This is about attitude. But it is not enough; doing the right things at the right moment to exceed your customers’ expectations requires to be organized. We can help you !

  • 1.Start up new sales.
    Starting up new businesses and markets. We have helped in start-up situations and with startup companies, validating business plans and the all important execution.
  • 2.Organize your salesforce.
    So that every minute of your salesmen delivers the most results, and is used at its best. An organized salesman succeeds.
  • 3.Train your salesforce.
    Motivate them with your level of motivation. Selling is always the most difficult task, and a trained salesman has many more possibilities to close the deal.
  • 4.Develop your Business.
    Structure your sales and business organization, develop it efficient and performing. Are you an established industry or a startup, we can help you to develop.

More info

News

AUGUST 2023

GardenStuff crowdfunding round COMPLETED

The round for the ELIoT project by GardenStuff has been completed.

Technical information about #ELIoT LINK.

Information about pricing LINK.

The campaign ended with a 190% overfunding. Not bad for the second crowdfunding campaign [the first campaign was in 2019 with Opstart].

A warm thank you to all the investors in the campaign, those who had already invested before, and those who have decided to become members of our community now, and have decided to participate in the project.

For the others, apologies - sorry. You can no longer participate in the crowdfunding campaign, on the Opstart - Crowdfunding Platform and Hub, because Thursday 24 August 2023 was the last day. [The company has given regular updates about the progress of the campaign and the closure date].

We are welcoming talks with other types of investors for a future round (non-crowdfunding), we are looking forward to discussions with professional investors:

  • Investment funds
  • Family offices
  • Industrial partners

 

... so, if you are interested please contact us.

Investor Relations: Marnix Groet

marnix.groet@gardenstuff.it

Founding Team: Francesco Tirinnanzi

francesco.tirinnanzi@gardenstuff.it



GardenStuff is a brand of Soluzioni Tirinnanzi Srl. and it is the 2nd ecommerce platform for gardening in Italy.

Founding investor Creative Thinking Ventures, investment holding, which specializes in micro-venture capital and preseed investments.

Acceleration and mentoring support by LAB Creative Thinking, your virtual business accelerator, lean as the lean startups [Eric Ries 2011] that we mentor and efficient in helping to reach your goals.

LINK to the crowdfunding campaign on the Opstart platform.

JUNE 2023

Viva Technology #vivatech

Creative Thinking Ventures is present at the Viva Technology fair at Parc des Expositions in Paris. Italia stand C11 017. From 14 to 17 June 2023.

We are here to support the new multisensor gardening product launch of ELIoT by GardenStuff.

The company is currently crowdfunding on Opstart.

This product system is integrated into a network which can help to get the right information to grow plants and vegetables for consumers. It also has capabilities to give advice and suggestions thanks to its A.I. technology.

For green professionals the offer includes better time management and cost savings because they will know at every moment in time what is the situation at their customer's premises.

More information here.

APRIL 2023

GardenStuff opens a new round of financing

GardenStuff by Soluzioni Tirinnanzi Srl has closed a successful reward based crowdfunding round with Kickstarter in 2022, preselling 77 vertical gardens and 105 sensors.

It has now opened a new and larger round of financing on the equity crowdfunding platform Opstart.

The funding is needed to fuel the growth of the IoT multisensor ELIoT powered by artificial intelligence. The results that this industrialized platform is able to produce are outstanding, it is like having your own private analysis lab at your fingertips.

The sensor measures all the parameters relevant for the vegetation of green in general. Such as plants, trees, vegetables, etc. So it measures the following:

  1. Temperature
  2. Soil moisture
  3. Air humidity
  4. 3 types of light
  5. pH

 

- The type of light is relevant to vegetation. Light intensity influences the manufature of plant food, stem length, leaf colour and flowering.

- The pH affects the absorption of nutrients by plants; the substrate pH directly affects nutrient availability in the rhizosphere* and nutrient uptake by plants.

The sensor will communicate with the company's back-office via the App, using AI (artificial intelligence) to make predictions and give advice to the user.

Progress in technology offered by ELIoT comes with the measurement of the potential hydrogen ion concentration (pH), which can be laborious, especially if you want some precision. So, for a consumer product this is a truly outstanding and beneficial feature, not commonly found in green multisensors.

For further information on the concept of pH analysis click here for an elaborate text, and here for a practical explanation video.

The scale-up has now developed and industrialized the system and resolved all the issues related to the production of a complex product-service-system.

While the new round has the backing of investment funds, the team is open to industrial partners, family offices with experience in the gardening industry and to business angels able to offer a strategic contribution to developing the business.

For further information please contact the founders:

Francesco Tirinnanzi CEO

Marnix Groet Investor relations

* Rhizosphere: the region of soil in the vicinity of plant roots in which the chemistry and microbiology is influenced by their growth, respiration, and nutrient exchange [Wikipedia].

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